Essential cookies enable basic functions and are necessary for the proper function of the website. These cookies are needed for adding comments on this website. Statistics cookies collect information anonymously. This information helps us understand how visitors use our website. Google Analytics is a powerful tool that tracks and analyzes website traffic for informed marketing decisions. Marketing cookies are used to follow visitors to websites. The intention is to show ads that are relevant and engaging to the individual user. Google Maps is a web mapping service providing satellite imagery, real-time navigation, and location-based information.Essential
Cookie ID Purpose Duration wpconsent_preferences This cookie is used to store the user's cookie consent preferences. 30 days Comments
Cookie ID Purpose Duration comment_author Used to track the user across multiple sessions. Session comment_author_email Used to track the user across multiple sessions. Session comment_author_url Used to track the user across multiple sessions. Session Statistics
Google Analytics
Cookie ID Purpose Duration __utmb Used to distinguish new sessions and visits. This cookie is set when the GA.js javascript library is loaded and there is no existing __utmb cookie. The cookie is updated every time data is sent to the Google Analytics server. 30 minutes after last activity __utmc Used only with old Urchin versions of Google Analytics and not with GA.js. Was used to distinguish between new sessions and visits at the end of a session. End of session (browser) __utmz Contains information about the traffic source or campaign that directed user to the website. The cookie is set when the GA.js javascript is loaded and updated when data is sent to the Google Anaytics server 6 months after last activity __utmv Contains custom information set by the web developer via the _setCustomVar method in Google Analytics. This cookie is updated every time new data is sent to the Google Analytics server. 2 years after last activity __utmx Used to determine whether a user is included in an A / B or Multivariate test. 18 months _ga ID used to identify users 2 years _gali Used by Google Analytics to determine which links on a page are being clicked 30 seconds _ga_ ID used to identify users 2 years _gid ID used to identify users for 24 hours after last activity 24 hours _gat Used to monitor number of Google Analytics server requests when using Google Tag Manager 1 minute _gac_ Contains information related to marketing campaigns of the user. These are shared with Google AdWords / Google Ads when the Google Ads and Google Analytics accounts are linked together. 90 days __utma ID used to identify users and sessions 2 years after last activity __utmt Used to monitor number of Google Analytics server requests 10 minutes Marketing
Google Maps
Cookie ID Purpose Duration OGPC These cookies are used by Google to store user preferences and information while viewing Google mapped pages. 1 month OGP This cookie is used by Google to activate and track the Google Maps functionality. 2 months
Who We Are
At Alta, we gather certain personal information in order to enhance the quality of service for our audiences and visitors. We are dedicated to prioritising data privacy and security, and we employ comprehensive measures to safeguard your personal data. This policy elucidates the specifics of when, how, and why we acquire your personal data, how it is employed, and the restricted scenarios in which we might divulge it.
Information We Collect
We may collect various types of personal information, including but not limited to:
1. Contact Information: Name, email address, and phone number.
2. Usage Information: Information about your interactions with our Website, such as pages visited, links clicked, and browsing history.
3. Cookies and Tracking Technologies: We use cookies and similar tracking technologies to collect information about your usage patterns and preferences.
How We Use Your Information
We use your personal information for various purposes, including:
Providing and Improving Services: To provide the services you request and enhance your experience on our Website.
Communication: To respond to your inquiries, send updates, newsletters, and promotional materials.
Analytics: To analyse trends, monitor usage patterns, and improve the functionality of our Website.
Legal Compliance: To comply with legal obligations and protect our rights and interests.
Disclosure of Your Information
We may share your personal information in the following circumstances:
Service Providers: We may share information with third-party service providers who assist us in operating our Website and providing services.
Legal Requirements: We may disclose information if required by law, legal process, or government authorities.
Business Transfers: In the event of a merger, acquisition, or sale of all or part of our assets, your information may be transferred to the new entity.
Consent: We may share your information with your consent or as otherwise disclosed at the time of collection.
Access to Your Personal Information
You have the right to access, modify, or delete the personal information we retain. Kindly send your request via email to info@altaribblevalley.co.uk.
Policy Changes
This policy will undergo reviews and updates in response to shifts in our data usage, the implementation of new products and services, and the introduction of fresh best practice guidelines and legislation. As revisions are made to this policy, any modifications will be documented here.
Last updated: August 2023.